In our years of interacting with Augusta Singles, a trend has emerged – the focus has shifted from being the right one to finding the right one.

As millions of dating and personals websites and smartphone apps provide unlimited number of profiles and pictures, each individual has got to work, superfluously skipping through profile after profile – winking or swiping left/right in a hurry. The focus has shifted from quality to quantity. The more profiles you look at, the more your chances of finding love. Pretty simple, right? We disagree.

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From the elderly Yentas in Eastern European shtetls, to The Bachelor, matchmaking has a long history in almost every cultural group in the world. After all, isn’t it easier to find your perfect match when you can leave it in the hands of those with the most discerning eye, the most sophisticated personality evaluations, and ultimately the best neighbourhood gossip? But lately, the game has been changing, and your parent’s dating agencies are getting left behind in the dust.

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If you have ever wondered why a date went south, or why you never got a callback; take a moment and think about what you said to your date that night. Not with your mouth, but with your body. Body language is our subconscious communicating our animal wants to our potential partner. Common uses of this include lipstick, which sends signals of sexual willingness, or men fiddling with their hair, grooming themselves for their woman. But some gestures are more subtle, and can take a experienced eye to catch.

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